Email marketing is one of the oldest and most effective methods for lead generation and sales conversion. Businesses have used marketing tools to automate important tasks like email campaigns over the years. Snov.io is among the modern tools that will help you find and validate your leads. This is an article on the Snov.io review that will elaborate on its functionality, features, and benefits.
What is Snov.io?
Snov.io is an all-in-one email and sales automation tool for individuals, corporations, and businesses. It is primarily used to search and verify email addresses from LinkedIn and other websites. In addition, Snov.io offers plenty of email marketing tools and allows integration with multiple software.
And what’s more? Snov.io offers a free trial account with responsive features if you are starting with email marketing. This Snov.io review explores each element and its features to aid your email marketing needs.
Key Features of Snov.io
Snov.io primarily offers email marketing solutions. However, it has multiple additional tools to aid the sales automation process. In this section, we will look at the critical features of Snov.io and how to use each.
Here is what we going to cover today in this article:
★ Email Marketing tools
★ Email Drip Campaign Tool
★ Snov.io CRM
★ Conclusion – Is it worth buying today?
Snov.io will provide you with an excellent experience at any stage of your email marketing or sales automation process. Whether you want to generate new leads or nurture your existing prospects, Snov.io is your tool.
Let’s look at these tools and their functions:
Email Marketing tools
Snov.io is one of the most effective email marketing tools I’ve come across. The email marketing tool offers exciting tools, including:
- Email finder
- Email Verification tool
- Email warm-up (New Feature)
- Email Drip Campaign tool
Let’s look at these features individually:
Snov.io Email Finder
The Snov.io email tracker tool allows you to search emails from social URLs, domains, and even company profiles. I recommend this tool for individuals or businesses looking to generate new leads.
And what’s more? You can look up bulk email addresses through the Bulk Email Search feature.
If you are a B2B business, Snov.io allows you to filter your email search based on company size, location, or name. For instance, you can generate valid email addresses by searching the prospect name and company domain.
The email finder tool also comes with a Boolean search option (often referred to as Linker). This feature is critical when you are looking for more specific prospects. I love that the Boolean search feature allows you to filter your prospect search based on their position at a company, skills, and even location.
How to find email addresses using the Snov.io email finder tool
The email finder tool allows you to use different features from the user-friendly interface. In this section, I will show you how to achieve your lead generation goals through the Snov.io email finder.
You do not have to pay to access Snov.io services. Their free account gives you limited but valuable access to all its features. Once you log into the dashboard, you can access the email finder tool. Click on the search icon and select your preferred option. You can either look up individual email addresses or go for a bulk search when you want to create an email list.
In addition, the search icon also allows you to choose between different types of searches. This will include the following:
- Domain Search
- Company profile search
- File upload
So, if you already have prospects’ Social URLs in a spreadsheet list, you can use the Snov.io email finder tool to search for their email addresses.
While at it, you can always download the Snov.io Email finder tool extension for easy access on your browser.
I love that the Snov.io Emai Finder tool is powerful and allows you to find email addresses easily. Even more powerful is that they also have an email verification tool.
By now, you already have access to the Snov.io dashboard. From there, click on the third icon from the left sidebar. It gives you two options—one to verify individual emails and the other one for bulk email addresses.
The email verification tool ensures that each email address on your list is valid. After all, you want to reduce your email bounce rate when running campaigns. The Snov.io email verification tool prides itself in a 7-tier process. I tried it and was surprised, in a good way, by how fast the tool is.
Snov.io provides email verification with a 98% accuracy rate. Try it here.
Email Warm-up Tool
The Email Warm-Up tool is relatively new for Snov.io. However, I have had a chance to use it, which only increases your chances of closing. I’m sure you have received various emails from companies at some point in your life. It is often annoying when you receive a bunch of sales emails every other time.
Email warm-up allows businesses like yours to build trust with their prospects gradually. It is a fact that no one will buy or subscribe from you unless they trust you. Snov.io email warm-up tool allows you to build your credibility. It reduces the chances of your emails going into the prospect’s spam box or in the promotional emails category.
PS: Most users don’t care about emails in the Promotional Category.
Focus on building credibility through email warm-ups to reduce your email bounce rate. This allows you to prepare your audience before you can start on more serious email campaigns. The Snov.io email warm-up tool will enable you to build your reputation and credibility, increasing your overall conversion rates.
Snov.io Review: Email Drip Campaign tool
Snov.io offers an effective email drip campaign management tool for sales automation. Email drip campaigns will boost your sales and conversion rate by keeping track of individual customer journeys.
The drip campaign tool allows you to track the customer journey through a series of emails. It is one of the most effective sales conversion tricks in email marketing. It ensures that each customer gets a personalized experience throughout the leads or sales funnel.
Snov.io drip campaign tool also comes with plenty of templates.
And what’s more, you can automate your emails using the schedule option.
The Snov.io email finder tool has a lot more actions to offer. You can also access the Technology Checker tool. This allows you to track what technology your prospects are using, and thus, you understand what they need. A technology checker is an effective tool for B2B businesses.
You can also download Snov.io Chrome or any browser extension from the dashboard for easier lead generation.
I loved Snov.io because it offers a forever free account. So you do not need to subscribe and pay to access all these tools.
Snov.io CRM software
Besides offering excellent tools for email marketing, Snov.io also comes with CRM software that allows you to organize your prospects from the same dashboard.
The CRM tool offers a task management feature where you can keep track of your calls and calendar and assign tasks to your team.
It also provides credible data for analysis through the statistics tab feature. You can track your drip campaigns and open/click rates. Remember that you can only use data to measure your campaign progress.
As with most tools, you may need to integrate your Snov.io email tool with other software. For instance, you can use different tools like Zapier to access insightful reporting and data analytics. You can connect Snov.io to over 5,000+ CRMs, teamwork tools, forms, customer support platforms, social media apps, and more.
This is where it gets even better. You can use Snov.io for free and access the tool’s major features. The free account allows you to send emails to 100 prospects and comes with a mailbox warm-up. The Sono.io free trial version has 50 credits and supports up to 100 email recipients per month. This means that you get 50 domain searches or LinkedIn profile prospects.
However, even as you enjoy the free version, you can only use 10 credits per day. It means you will not access the email finder or verification tool. until the next day. But if you need an email tool to start, I recommend registering for the Snov.io free plan.
However, if you want to experience the tool in complete awe, look at the priced accounts. It offers a starter package starting at $30/month. This account provides up to 1000 credits, and you can store up to 5000 email accounts.
The Snov.io Pro account will cost you $75/month and offers up to 10000 email accounts. Unlike the free and starter versions, this one comes with three mailbox warm-ups.
You can also contact customer support to inquire about the Snov.io custom plan. This is for businesses that want to use customized features. Snov.io offers a 25% discount on annual subscriptions to all plans.
Snov.io Review: The Platform
The Snov.io platform offers a lot, especially for B2B businesses. Besides the email finder tool, the software does come with plenty of features to aid lead generation and sales automation. It is easy to use, allows automation, and I found their customer support top-notch.
The platform comes with an easy-to-navigate user interface. You can access all the features and tools from the same dashboard. And besides, you can always check out the Snov.io knowledgebase should you encounter any problems.
I would say that it is one of the most beginner-friendly email tools I’ve come across. It is straightforward, and you don’t need any coding or technical knowledge to go about it. You can start generating credible leads in a matter of minutes.
In the world of marketing, time management is of the essence. Snov.io tool comes with automation features from lead generation to closing a deal. For instance, the bulk email search allows you to access multiple email accounts based on your preferences in a matter of minutes.
In addition, the drip campaign feature allows you to automate campaigns. For example, you can schedule emails based on the prospect’s action. This will save you time and keep your prospects engaged through each buying stage.
Overall, automation leaves you plenty of time to handle more engaging tasks without neglecting your email marketing needs.
Snov.io prides itself on top-notch customer support. And I can agree with this based on my experience with the software. For example, they have a live chat feature that makes accessing customer care agents easy. In addition, you will get tutorials and guides from their resource page.
I wanted to try it myself and used the 24/7 Live Chat button to see how fast I could get a response. It took less than a minute to have a customer support agent respond to my query.
Value for Money
Snov.io offers good value for money. The free account lets you access all the features you need to generate credible leads. It is beneficial for businesses trying to develop or validate new leads.
At the same time, it comes with plenty of other features you would otherwise have to pay extra to access.
Who can use Snov.io?
Anyone looking to generate credible and verified leads can use the Snov.io platform. It is an excellent platform for:
- Salespeople for leads follow up
- Business developers
- Bloggers (for Email outreach)
- Recruitment companies looking for qualified candidates
Pros and Cons of Snov.io
As with every other tool, Snov.io has a fair share of benefits. It also has its shortcomings. Below, we will look at the pros and cons of Snov.io
✅ Easy-to-use interface
✅ All-in-one sales platform
✅ Efficient for email marketing for both small and medium-sized businesses
✅ Allows integration with multiple tools
✅ Offers excellent customer support
✅ Email verification lowers your email bounce rates
❌ It offers good value for money, but the plans are a bit more expensive.
❌ You cannot send emails to unverified addresses, which could limit your efforts.
Snov.io comes with excellent features for lead generation and email marketing. However, you can consider these three alternatives if you are not pleased with everything the platform offers.
- Benchmark Email
These are all cloud-based sales and marketing automation software that compares somewhat with Snov.io.
SalesMate provides excellent leads and email management features. However, it is cheaper than Snov.io, with its plans starting at $12/month. I also find that Salesmate offers a CRM with many more features than Snov.io. However, Snov.io has way better customer support and lead generation services.
Benchmark Email is a lot cheaper in comparison with Snov.io. Besides, it offers real-time reporting and analytic solutions. However, Benchmark’s email deliverability might be limited if you have used Snov.io. Snov.io, an email verification tool, beats Benchmark Email, which means that the former offers lower bounce rates. Once again, Benchmark Email offers cheaper plans starting at $15/month. However, I would still choose the forever free plan that Snov.io provides.
LeadMaster comes with a better CRM as compared to Snov.io. It is a cloud-based tool that you can use to capture and track leads for your business. In comparison to Snov.io, LeadMaster does offer better automation and analytic features. In addition, it is less expensive and offers plans starting at $10/ month.
Snov.io is an all-in-one sales and email marketing tool. It offers good value for money with a FREE trial account. This makes it a beginner-friendly email marketing tool for B2B companies. Bloggers will also find the tool an excellent lead generation and email outreach platform. I’ve found that Snov.io has the best email tracker out of all the different email marketing tools you can use. In addition, they offer 24/7 live chat for personalized customer support.
I highly recommend Snov.io for small and medium-sized businesses that are just starting out and want to run strong email marketing campaigns and find new leads.
Go give it a try today! Do share in the comments if you’ve any questions related to snov.io.